Of course, you can use your brand colors but make sure they are meaningful and complement each other. For example, if your travel agency logo is red, it stands for passion, excitement, energy, aggression, and anger. Colors always bear a ton of different meanings and can evoke different emotions. Though color combination is a vast topic, we will try to keep it simple. So, you need to plan your logo first and start designing according to your business metrics. Without having any information about the travel business, it can be said that they deal with international travel affairs. Also, list the aspects that make your brand unique and what is essential to your target audience.Īdditionally, try to involve other members in the brainstorming session to let the diversity make the magic happen.
Determine how they will perceive your brand and what can grab their attention. Try to think from your target audience’s angle. Jot down all the information, such as your business name, slogan, brand colors, relevant graphic elements, and any other ideas you have in your mind. This will help you get a unique logo design concept. The first thing you should do before moving on to the design process is a brainstorming session. Go through them carefully to get the perfect logo for your travel business. To make the logo design process more straightforward, we have come up with some of the best travel agency logo design ideas for you.
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